6.1.2. Images and Videos for a Course or Program

The About page for a course or program includes both a representative image and a short About video. The course or program image also appears in places such as learner dashboards and search engine results.

For information about how to add your course title and number, see Creating a New Course in Studio. Representative Image Guidelines

A representative image is an eye-catching, colorful image that captures the essence of a course or program. These images are visible in the following locations.

  • The About page.

  • The learner dashboard.

  • Search engine results.

When you create a course or program image, keep the following guidelines in mind.

  • The image must not include text or headlines.

  • You must have permission to use the image. Possible image sources include Flickr creative commons, Stock Vault, Stock XCHNG, and iStock Photo.

  • Each course in a sequence or program must have a unique image. Image Size Guidelines

Images must follow specific size guidelines. Course Image Size

The course image that you add in Studio appears on the About page for the course and on the learner dashboard. It must be a minimum of 378 pixels in width by 225 pixels in height, and in .jpg or .png format. Make sure the image that you upload maintains the aspect ratio of those dimensions so that the image appears correctly on the dashboard. Course About Video Guidelines

The course About video should excite and entice potential learners to enroll, and reveal some of the personality that the course team brings to the course.

This video should answer these key questions.

  • Who is teaching the course?

  • What university or institution is the course affiliated with?

  • What topics and concepts are covered in your course?

  • Why should a learner enroll in your course?

This video should deliver your message as concisely as possible and have a run time of less than two minutes.

Before you upload a course About video, make sure that it follows the same video guidelines as your course content videos.


  • If you upload both a course image and a course About video, the course image appears on learner dashboards with a play icon superimposed on it. If you upload only a course video, the first frame of the video file appears with the play icon.

  • The process for adding a course about video is different than the process for including videos as part of the content of your course. For more information about including video content, see Creating and Adding Video Content.

For information about how to add an About video to your course About page, see Add a Course About Video.